Among our completed projects:

  • Major national media coverage in magazines and TV, daily papers, radio networks, and healthcare-news syndicators;

  • Marketing PR campaign for a Johnson & Johnson infection-control product. Within 7 months, the product achieved its first- ever $1 million sales weeks;

  • Product launches in infection control; women’s health; heart disease; prostate cancer; clinical lab automation; diabetes testing, and others;

  • Positioning of a vascular-access product for infection control, leading to acquisition of our client for $166 million;

  • Establishment of groundbreaking PR program for a breast-health company. With the company's marketing driven only by PR (no advertising), it was acquired in three years for more than $300 million;

  • Creation of new federal regulations and clinical guidelines favoring our client’s technololgy;

  • DVD/video productions featuring sports celebrities.;

  • Leading role in using Twitter for healthcare PR.